v0.2 (beta)

Color Selection Tool

This tool can help guide you in choosing the best main color for your palette. The main palette color informs all other color options. It should be the color of your brand or the color people will associate with your app, and it should also be reflective of the emotion of your app or brand.

HSL

Hue:

Saturation:

Lightness:

Options

Base hue: Red

Red can represent excitement, passion, power, energy, danger, and action.

Example brands: Netflix, Coca-Cola, Bank of America, Target, Marvel.

Warning: this color may be too bright, dark, or de-saturated and may not work perfectly with other colors.

Example UIs where red is the dominant color:
Screenshot of the AMC website
AMC Theatres has a red logo and uses red throughout the UI.
Screenshot of the Netflix website
Netflix uses red for their logo and actions.
Screenshot of the YouTube website
YouTube uses red for its brand and other icons.